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Annual price change

Each year we adjust the monthly subscription prices our customers pay for Virgin Media broadband, TV and home phone, so we can continue to invest in our network and services.



What this means for you


We know that price changes are never welcome, but like many other businesses we’re seeing increased costs while investing to keep up with growing demand.


If you joined or took out a new contract with Virgin Media before 9 January 2025, your price is adjusted based on the UK government’s Retail Price Index (RPI) rate of inflation. RPI measures the rate of inflation by assessing the average change from one year to the next in the prices of a representative sample of goods and services purchased by typical UK households.


If you joined or took out a new contract with Virgin Media from 9 January 2025, your price will increase each April by £3.50, for a full breakdown of your price increases and when they will apply, please refer to your contract forms.


Annual price change for customers who joined or took out a new contract BEFORE 9 January 2025


Unless we’ve told you otherwise, your Virgin Media agreement states that the monthly subscription charges for your main services will increase every April.


Here are the main points:


  • The amount the monthly subscription charge for your main services will increase by will be the Retail Price Index (RPI) rate of inflation plus an additional 3.9%. This increase will apply to the monthly subscription price you’re paying at that time and to the monthly price payable after the expiry of any applicable offer or discount

  • The RPI rate will be the January RPI rate that’s announced by the Office for National Statistics in February of that year

  • If RPI is 0% or less, your price will increase by 3.9%

  • We’ll publish the relevant RPI rate on our website as soon as it’s available

  • As this annual price adjustment is stated in your terms and conditions, you won’t be given a right to cancel your agreement during your minimum period without incurring an early disconnection fee.

Annual price change for customers who joined or took out a new contract FROM 9 January 2025


Unless we’ve told you otherwise, your Virgin Media agreement states that the monthly subscription charges for your main services will increase every April. Please refer to your contract forms for full details on any price increase and the year in which the price increase will be applied from.


Here are the main points:


  • The monthly subscription charge for your main services will increase by £3.50. This increase will apply to the monthly subscription price you’re paying at that time and to the monthly price payable after the expiry of any applicable offer or discount

  • As this annual price adjustment is stated in your terms and conditions, you won’t be given a right to cancel your agreement during your minimum period without incurring an early disconnection fee.

Are there any exceptions?


The annual price adjustment doesn’t apply to:


  • any add-ons you may have chosen

  • any additional admin costs (e.g. paper billing) or out-of-bundle charges (e.g. non-inclusive call charges)

  • a small number of main services packages that are exceptions

If the annual price adjustment doesn’t apply to your main services, we’ll confirm this in your contract forms. Exceptions include (but aren’t limited to) Essential broadband, Essential broadband plus, Talk Protected plans and Flex. These exceptions are the same for all customers, regardless of when you joined or took out a new contract.

FAQs